Ideate and understand what you want to achieve with your marketing efforts on Pinterest? Do you want to grow your blog subscribers, get more brand visibility or drive more traffic to your sales page? Whatever your end goal, starting small and setting realistic goals can help you reach your target more efficiently. 8 Simple (but long term) Marketing Strategies To Build Your Brand Presence On Pinterest 1. The idea is to keep it simple, legible, and descriptive, such that your audience knows exactly what they will find when they click on it. Now, the second step is to identify the content on your website or brand page that can be turned into a pin.īelieve us when we say that all your website content- products, services, freebies, courses literally all CTAs can be turned into a ‘Pin’ to drive traffic to your site. Make sure to keep the two separate and to use the Business account(only) for your brand. Like Instagram and Facebook, Pinterest also has a business account and a personal one. The first step in your Pinterest marketing strategy is to create a business account. We are getting started now! How to use Pinterest for Business?ĩ7% of users look for unbranded content meaning that the audience on the platform is open-minded and ready to see what your brand has to offer. This allows small businesses and new creators to share their content without being overshadowed by existing competition.

If you aren’t here yet, your brand is missing a LOT of new users!In this guide, we will share Pinterest strategies for business, get you started with the platform, help you build a community of subscribers & paying customers. Hop on. With 431 million users per month, Pinterest is a growing Social Media Marketing platform with an audience that’s eager to try new things, save ideas and make their next purchase.

While most businesses keep their marketing efforts centered on Instagram, Facebook, and Twitter, many realize the untapped potential of Pinterest for Business. We’ve all created boards, saved pins for later, discovered new brands, and made a purchase.The platform has never failed to inspire us.However, it’s more than a portal of ideas it’s a powerful visual marketing tool that brands, creators, bloggers, and digital marketers use to reach newer audiences. Only to end up scrolling for hours, captivated by the beautiful ideas pinned by the many users of the app. We’ve all rushed to Pinterest when we needed inspiration for home decor, clothes, or DIY.

Pinterest business marketing